Born from a Passion for Perfection

Our founders were inspired by their own quest to find the perfect tan: one that didn't compromise on quality, health, or convenience. Dissatisfied with the offerings on the market, they pooled their expertise in dermatology, beauty, and business to create Proper Tanned—a brand that stands at the intersection of innovation, luxury, and wellness.

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A Golden Promise

Innovation and Quality: Through relentless research and development, we've crafted a line of tanning solutions that not only deliver a flawless tan but also prioritize skin health.

Ethical Beauty: We're committed to sustainability and ethical practices. Our products are cruelty-free, and we strive to minimise our environmental impact.

Community and Support: Proper Tanned is more than a brand; it's a community. We're dedicated to supporting our customers through every step of their tanning journey, offering tips, guidance, and inspiration.